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학술저널

청소년의 소비생활 환경에 대한 소고

A Study on Adolescents & Comsumption Environments

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The purpose of this study was to give suggestions for adolescent consumer education wi th rapid change of their consumption environments. First, the consumption behavior characteristics of adolescents were discussed in terms of human development stage perspective and consumption environment perspective. Second, it was predicted how consumption environments influencing adolescent consumption behavior could change in near future. And finally, some suggestions for adolescent consumer education were discussed in terms of home, school, and enterprise.

Abstract

I. 들어가기

II. 소비 생활 환경과 청소년 소비자의 특성

III. 청소년소비자의 미래 소비생활 환경

IV. 청소년 소비자의 소비생활 환경개선을 위한 제언

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