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한국마케팅과학회 한국마케팅과학회 학술발표대회논문집 2004 추계학술대회 발표 논문집 Advertising Standardization and Its Impact on Financial and Strategic Performance - Evidence from Japanese and U.S. Subsidiaries Operating in the EU
학술대회자료

Advertising Standardization and Its Impact on Financial and Strategic Performance - Evidence from Japanese and U.S. Subsidiaries Operating in the EU

Advertising Standardization and Its Impact on Financial and Strategic Performance

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