남북관광협력사업 연계 지역의 관광활성화 방안 - 금강산관광사업과 강원도 고성군을 중심으로
Inter-Korean Tourism Cooperation as a Basis for the Promotion and Development of Local Tourism: The Case of Mt. Kumgang Tourism Business and Goseong Region
- 한국마케팅과학회
- 한국마케팅과학회 학술발표대회논문집
- Korean Academy of Marketing Science Spring International Conference
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2006.05309 - 320 (12 pages)
- 102
Inter-Korean cooperative tourism business has turned mutual confrontation and tension between two Koreas for the past 50 years to a peace, stability, mutual understanding and co-prosperity. Currently, with a million tourists visiting Mt. Kumgang, a new chapter for reconciliation and peace opened in inter-Korean cooperation.<BR> This study was initiated as an attempt to discern how inter-korean cooperative tourism business can effectively promote local tourism and economy. The purposes of this study are (1) to explore the present tourism situation of Goseong in Gangwon province such as tourism policy, tourism ressources and infrastructure, tourism products and tourist arrivals; (2) to examine the effect of Mt. Kumgang Tourism Business on the tourism development of Goseong; and (3) to investigate any significant relationship among its factors. This study examines the experiences of 189 Goseong resident groups. The findings of this study will provide future policy makers with useful implications in tourism planning and management.
Ⅰ. 머리말<BR>Ⅱ. 남북관광교류(협력)사업 의의 및 선행연구 동향<BR>Ⅲ. 연구의 분석틀<BR>Ⅳ. 실증분석결과<BR>Ⅴ. 맺음말: 요약 및 제언<BR>참고문헌<BR>
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