Jeans의 커뮤니케이션 변화(1)

Changes in the Communication of Jeans

&nbsp;&nbsp;Jeans, which have been worn for about 150 years, after first appearing as clothing for laborers, expressed new thinking ways and youth of young people, and now, changed its communication to express one&quot;s characteristic. This change occurred due to the change of role and symbol of jeans over time.<BR>&nbsp;&nbsp;Thus, this study creates a communication process called the Laswell Formula, which is "In which channel of jeans did the wearer of jeans choose in order to deliver a message that falls under the purpose of the jeans, and with what effect did the message get to whom was looking at the jeans?", and organizes the changes of communication of jeans over time.