The era of multimedia is fundamentally changing the existence of TV dramas. In particular, the fusion of broadcasting and communication based on two-way communicative digitalization requests changes in the production and viewing of TV dramas that has been unilaterally realized. The viewing patterns that have gone beyond limitations of time and space through facilitated Internet re-watching service and DMB will request change from narrative techniques of TV dramas focused on Repeat and Reiteration to visual image based on Concentration and Condensation. In addition, IPTV that combines broadcasting with communications will become a basis for satisfying viewers’ desires to take part in the production of TV dramas in a real-time. In this regard, if it is impossible to depart from past practices in rapidly changing media environment, TV dramas will not get out of existing prejudice that views them as One-Off Entertainment and fail to be recognized as a genre of arts. Against this backdrop, the study examined the characteristics of TV dramas in the multimedia era centering around the beauty of image of Iljimae Returned, an HDTV drama. As a result, it reached two significant conclusions. First, the beauty of image was realized in a 16:9 wide screen based on advantages of HDTV cameras through double frame shot. Second, communications and participation were pursued in the digital era not only through dialogues between a narrator and characters but also through dialogues between a narrator and viewers. The two significant conclusions request change in perception on the customary expression of images of TV dramas while providing a chance to give a deep thought into the mode of existence of HDTV dramas as a genre of arts in the multimedia era. Although Iljimae Returned succeeded in realizing the beauty of image befitting a 16:9 wide image and brought about changes in the angle of cameras and the size of shots, its viewing rate was not that high. In particular, it induced viewers’ participation through diversified dramatic mechanisms that enable communications with viewers, but it could not communicate with viewers failing to overcome the limitations of the HD drama Iljimae Returned. It would take time for viewers accustomed to close-up shot mostly used in the 4:3 TV screen to accept the image that accentuates the advantages of HDTV cameras. However, the significance of Iljimae Returned, a HD drama that explored a new beauty of image in the multimedia era cannot afford to be belittled. In order to properly realize the characteristics of HDTV dramas, it is necessary to change perception on the image of TV dramas as visual arts that are appreciated in daily life.
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