ИНСТИТУЦИОНАЛЬНЫЙ КОМПОНЕНТИННОВАЦИОННОЙ МОДЕЛИ РЕЧЕВОГОТЕЗАУРУСА МЕНЕДЖЕРА

Instructional component of the innovational methods in the manager's speech thesaurus

With the current development of Linguistics, Lingua‐Culturology, Lingua‐ Dydactics, the Russian academics are getting increasingly interested in the following applied disciplines: intercultural communication, the Russian language in the intercultural business environment, business communication, institutional professional communication, cross‐cultural management, business rhetoric and the speech culture. We assume this interest is caused by determining a new educational strategy in the instructional programmes for Russian graduates for successful joining the European educational sphere, as well as the appearance of highly competitive young Russian professionals on the global labour market. The paper highlights the main points of autor's position on the possible innovational methods in the intercultural education sphere and analyses its relationship to communication speech forms and styles.