Micro, Small and Medium-sized Hotel Development
- 세계문화관광학회
- Conference Proceedings
- 12th International Joint World Cultural Tourism Conference 2011
-
2011.12114 - 121 (8 pages)
- 3
The tourism sector has been depicted with active participation of large business establishments as well as multinational corporations. Nevertheless, there is still place for smaller businesses. The sector, as a matter of fact, is dominated by a huge number of small businesses, for which their contributions to the local economies cannot simply be ignored. This paper, therefore, aims to elucidate the factors that shape the development of these small businesses. Data from in-depth interviews with owner-managers of micro, small and medium-sized hotels formed the bulk of the arguments. Findings suggest that although the sector is has low entry level, but still many operators faced major obstacles in sustaining their operations. This deprives the opportunities to further grow the sector.
Abstract
1.0 INTRODUCTION
2.0 Literature Review
3.0 METHODOLOGY
4.0 FINDINGS AND DISCUSSIONS
5.0 CONCLUSION
6.0 REFERENCES
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