전자상거래의 물류아웃소싱 결정요인 분석

A Study on the Determinants of Logistics Outsourcing in Electronic Commerce

E-Commerce has been one of the buzzword of the last year. Analysts as well as Researcher predicted enormous changes in the competitive landscape of whole industries, causing an as yet unwitnessed surge in stock prices of companies in the "New" Economy. But today's, the dust has settled and many of the promising new e-commerce companies have failed or are struggling for economical survival. The failure of so many companies in e-commerce can be in part accounted for by the neglect of logistics as a key factor of success, implying a prominent role for companies specializing in the logistics segment. So, logistics service are confronted with changes in their respective market environments. The primary purpose of this study was to make an empirical analysis of what effect logistics function in the e-commerce recognized as one of the important determinants of international competitiveness had on the economic performance of the firm. In summary, if the transaction cost were minimized, the logistics outsourcing could be effective logistics structure in e-commerce. So, E-Commerce companies in korea make an effort transaction cost reduction activities at the electronic markets between two parties.