학술저널
This study aims to examine effects of stress on the relationship beween satisfaction and buying intention. A method of this study was survey research,. The subjects were 150 outbound traveler. According to the result of this study. There were significant relationships between expected stress and perceived stress. There were significant relationships between stress and satisfaction. There were significant relationships between expected stress and rebuying intention. The result of this study will be helpful for the tourism industries which gave needs to establish the marketing strategies.
[ABSTRACT]
Ⅰ. 서론
Ⅱ. 이론적 배경
Ⅲ. 연구방법
Ⅳ. 실증분석
Ⅴ. 결론
참고문헌
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