재래시장의 쇼핑관광매력성에 관한 연구

A Study on Attractions of Shopping Tourism - Concentrated on the Traditional Periodic Marketplace

The purpose of this study is to analyse the attraction of shopping tourism which is the traditional periodic marketplace based upon tourism resources. Most of the famous periodic markets are characterized by their own local products. the Attraction of the traditional periodic marketplace is reflecting the unique local culture. It is recognized as the tradition, intangible cultural assets of a country have the value as tourism resources. The finding of this study provide valuable traditional periodic marketplace understanding and merchandising as an attractive shopping tour destination. The specific suggestions with regard to an attractive traditional periodic marketplace as shopping tour product are 1) development of concept 2) tourism doing 3) obtaining tourism place 4) development of traditional periodic marketplace brand 5) stimulation of event tourism 6) development of shopping tour course 7) development of issues With all its study, above mentioned conclusions are lacking in concrete tourist’s need on traditional periodic marketplace. Thus, future study should be oriented to the extract of more specific outcomes by surmounts all limits.