농촌관광 수요촉진에 관한 연구

A Study on Promoting Demand for Rural Tourism - A Case Study of Foreign Countries -

Rural tourism, which makes use of the farming community and agriculture, aims to contribute to creating off-farm income and economic profits. From this viewpoint, to begin with, as in examples of Britain, Germany, France, and Japan, the government should make proper policies; besides, various associations and organizations in agricultural industry should take the initiative to improve agricultural infrastructure. Secondly, along with the government’s policies, farmers should devise ways to advertise their private accommodations and gain customers’ confidence. Besides, They have to develop local tourist products through thorough understanding of their local areas, and by networking themselves, they need to give various information to consumers or city residents. As life in the city is getting more complicated and hard, rural tourism will establish itself as a future form of tourism as an alternative to experience nostalgia for the past and regain the tender feeling we are unconsciously losing. Consequently, we will have to strive to revive the worsening rural economy through rural tourism, and urban residents can also be able to use it as a means to find entertainment.