한-미 FTA 체결 후 수입제품의 가격과 품질 만족에 관한 연구

An Analysis on Satisfaction between U.S.A. Product Price and Quality after Korea-U.S.A. FTA

The Korea-U.S.A FTA had been officially come into effect in May 2013. It is true that the Korea-USA FTA will open the Korean market, and will affect Korean laws, regulations, customs and other economic and cultural institutions. For Korea's industry to benefit from the Korea-U.S.A FTA, customer will increasing welfare. The subject of this study is to an correlations analysis on satisfaction between U.S.A. product price and quality, after Korea-U.S.A. FTA effectuation. This paper investigates the determinants on satisfaction between U.S.A. product price and quality of Korea consumer. The questionnaires are sended 800 samples and 560 returns, 298 of them are analyzed for a this study. This paper has there main three parts, USA product, quality and satisfaction, correlation analysis result shows that the USA product satisfaction are positively affected by Electronic device & Electric home appliances, Kitchen utensils, Wine, Clothes & Fashion of Korean customer in correlation analysis. However, the flesh-meat price does not affect to correlation in USA quality. Also, the U.S.A Flesh-meat products satisfaction are not affect to correlation in satisfaction degree.