친환경인증 아파트의 주거품질이 고객충성도와 재구매의도에 미치는 영향

The effects of residential quality of environment-friendly apartment on customer's loyalty and re-purchase intention -focused on Resident of Environment-Friendly certificated apartment-

The objective of this study is to verify the effects of residential quality of environment-friendly apartment on customer's loyalty and re-purchase intention. The results show that the residential quality of environmental-friendly apartment has a positively significant effect on the customer's loyalty and re-purchase intention for environmental-friendly apartment. It was also found that the customer's loyalty of environmental-friendly apartment has a positively significant effect on the re-purchase intention for environmental-friendly apartment.

Abstract

Ⅰ. 서론

Ⅱ. 이론적 논의

Ⅲ. 연구방법

Ⅳ. 실증분석

Ⅳ. 결론

참고문헌

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