The Effect of Diplomacy on Development of Tourism Industry in the Era of Globalization

Success of failure of tourism industry in each country directly depends on the supportive policy of the government; so that as the support of the government is more for the tourism, the inflorescence of this section will be more. The combination of the factors caused the governors to look at tourism as the lever which can play an important role in relations and diplomacy since this industry can free the countries from one-product mode. Even low investment in tourism compared to other industries can provide positive changes. It should be considered that if security and regulation or proper infrastructures are provided in tourism, the benefits will be progressive. On the other hand, the effect of tourism in the economy of the countries has caused it to be one of the bases of conversation for the foreign boards. In other words, diplomacy based on tourism has been formed and has been successful to be discussed in the international contracts. Since the way of introducing tourism to the countries passed from embassies and government has given the right to the ambassadors to directly or indirectly play the role in tourism. So, the ambassadors have to care about all the issues and local, foreign and regional considerations about the tourists, since administrating the "tourism diplomacy" has direct effect on economic, political, cultural and social issues. The present study tries to analyze the effectiveness as a strategy in development and attraction of the tourisms.