중소기업의 대기업과의 역량개발 협력의 중요성 인식과 신뢰가 신제품공동개발 성과에 미치는 영향에 관한 연구
A study on impacts of SMEs’ recognition of the importance of cooperation and trust toward large customer companies upon enhanced inter-organization cooperations and the new product development participation
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This study attempts to deal the cooperation between SMEs and large companies as it rises as national issues. For this, while focusing upon SMEs, we investigate the interrelationships among such research variables as the recognized importance of cooperation, the trust, the enhancement of cooperation, the proactive participation in new products developments. Results from structural equation modeling analysis show as followings: First, the recognized importance of the cooperation and the trust significantly contribute to the enhanced cooperation between small and large enterprises. Second, the enhanced cooperation influences positively upon the SMEs’ participation of customer companies’ new product development. Third, the enhanced cooperation mediates the relationships between the recognized importance of cooperation and the SMEs’ participation in large customer companies’ new product development. These research results imply that the recognized importance of cooperation between large and small enterprises is crucial for the mutual beneficial cooperation.
Ⅰ. 서론
Ⅱ. 문헌연구
Ⅲ. 자료와 분석 방법
Ⅳ. 실증분석 결과
Ⅴ. 결론
참고문헌
Abstract
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