학술저널
목장형 유가공사업에 대한 낙농가 인식과 활성화 방안
A Study on the Managerial Strategy and Dairy Farmer’s Recognition of Vertical Dairy Marketing System
- 한국농식품정책학회
- 농업경영.정책연구
- 농업경영·정책연구 41권 3호
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2014.09506 - 527 (22 pages)
- 29
This study is to analyse the vertical dairy marketing system that has not been much activated yet. The Importance-Performance Analysis (IPA) is employed to do it, after surveying dairy farmers’ recognition toward the marketing system. As a result, we find tasks of both farmers and government that could activate the production-to-processing business in dairy industry.
Ⅰ. 서 론
Ⅱ. 연구 방법
Ⅲ. 목장형 유가공사업 실천 농가 조사 분석
Ⅳ. 목장형 유가공사업의 활성화 방안
Ⅴ. 요약 및 결론
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