학술저널
다중범위 이산선택 CVM기법을 이용한 무농약 브랜드 쌀에 대한 소비자 가치평가
Measuring Consumers Value on the No Pesticide Brand Rice Using a Multi Bounded Discrete Choice CVM : A Case Study on Urban Households in Seoul Province
- 한국농식품정책학회
- 농업경영.정책연구
- 농업경영·정책연구 30권 2호
-
2003.06224 - 238 (15 pages)
- 66
커버이미지 없음
This study aims to estimate the consumers value on the no-pesticide brand rice using the multi-bounded discrete choice CVM. The results showed that households are willing to pay 2,992won/kg,3,533won/kg and 3,927won/kg for buying the no-pesticide brand rice, assuming three scenarios(definitely, sure, not sure). Results also showed that in Seoul province the estimate aggregated buying value of the no-pesticide brand rice is approximately 2,541 billion won in the definitely scenario.
Abstract
Ⅰ. 서론
Ⅱ. 분석 자료 및 모형 설정
Ⅲ. 분석 결과
Ⅳ. 요약 및 결론
참고문헌
(0)
(0)