SNS를 활용한 스마트미디어방송 운영에 관한 연구

A Study on the Smart Media Broadcasting Operation Using SNS Application

This study offer the management plan that can grope the publicity and commercialization of the broadcasting through construction of SMART media broadcasting service system with the active use of SNS and the active response the diversification of the media as a part of the development of public service It analyze SNS s kind and characteristics to propose the guide line and practical use plan about substantial and efficient methodology and to study of practical use plan and paradigm through operating case analysis and operation present condition analysis with SMART media broadcasting operation.