체험마을 조성을 위한 농어촌체험 프로그램 개발

An Experimental Program On How To Build A Fishing and Agrarian Village That Will Attract Consumers From Cities: Focused on Shin-gi Village, Go-Heung, Chunnam

The purpose of this research is to build a fishing and agrarian village focusing on the Shingi village, in Go-Heung, Chunnam. This program will provide consumers to spend their leisure time in rural outskirts and that would lead up to an increase in the income of the Shin Gi Town. For this reason, researchers analyzed the central Government and the Chunnam providence’s policies, marketing tools, SWOT, of Shin-gi town so that they could come up with a development plan and a program that will temporarily host the researching team until experimentation will end. In addition, researchers tried to create a marketing program that would help increase Shingi town’s income as well.