크루즈관광 지속가능 성장 방안

Sustainable Development for Cruise Tourism

The cruise tourism can give various effects on the port of call from the tourism return such as the shopping and tour expenses to tourist site development. But the effects are appeared limitedly because of the short length of the stay, the type of group tour and shipping-oriented tour activity. And the local residents of the port of call complain of low economic effects. On the other hand the major selection factor of the cruise tourism product is the port of call and for this reason the program development of the port of call in order to activate the cruise tourism. So this research analyze the environment and the characteristics of each one of the ports of call, and the favorite factors and satisfaction factors of the cruise tourism product selection. The purpose of this study is to offer the fundamental data for the cruise tourism product development in order to grow the cruise tourism industry continuedly.