The Purpose of the study is to suggest on the basic material of problem and development plans for the 16th Yeoju Ogoknaru Festival through the research of satisfaction degree for participations. According to the research, participators of the festival consist of Kyonggido(30%) and Chungcheongdo(26.6%), Seoul residents(17.7%). Visiting patterns are mainly made up of oneday tour(89.1%), family trip(43.7%)and friends accompany(34.7%). The expense of stay is made of an average 79,334 won. Therefore it must be planed for increasing program of a long stay and considered of friends accompany and family trip. The satisfactions variable which influences in the discrimination of other festivals consists of convenience facilities qualty, program quality, information & guidance quality. It is suggested that satisfaction degree variables most highly influence than any other are festival program and convenience facilites, festival information, place.
Ⅰ. 서 론
Ⅱ. 이론적 배경
Ⅲ. 연구모형 및 조사설계
Ⅳ. 실증분석 결과
Ⅴ. 결 론
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