관광환경변화에 따른 해양관광활성화 방안

A Study on the Marin Tourism Activation According to the Change of Tourism Environment

Nowadays people want to reach their purpose of tour according to the tour types that were influenced by their values. And the tourists’s values are influenced by the tourism environment. So it is necessary to analyze the change of tourism environment and trend that tourists need to realize by the marine tourism. Therefore the purpose of this study is to analyze the change of tourism environment and tourists values and to offer the suggestions to activate marine tourism. The suggestions are as follows. First, the marin eco-tourism that was reflected by the values of the protection of environment and sustainability. Second, the marin healing-tourism that was influenced by the healing trend. Third, the marin culture-tourism that can satisfy not only the senior needs of retro culture but also the new tourists needs.