This study analysed, with the concept of negotiations, the factor of decision in immovables price used for residence, and in addition interpreted again general factors affecting on real property price with the concept of negotiations. Maybe, this will be a trial through which scholars can interpret and approach the factor of decision in real property price in the future. This author doesn t have a point of view that the factor of decision in real property price, presented in the course of purchasing and selling property, will speak all by proxy. But, if the factor of decision in real property price can be viewed from a new vision, this study will hopefully attain an object. In the end, this study gave an emphasis on literature research and didn t perform sufficiently a positive analysis. In the future, it is necessary to make up for the analysis through collecting related cases and researching inquiry questionnaires for complement.
Ⅰ. 서 론
II. 협상력 개념 및 구성요소
1. 협상력 개념
2. 협상력의 구성요소
Ⅲ. 부동산가격의 결정요인에 관한 이론
1. 부동산가격의 발생요인
2. 부동산시장과 가격의 창조과정
Ⅳ. 협상력 관점에서의 부동산가격 결정요인
1. 전략적 대안의 유무와 숫자: 주택구입에 있어서의 대안
2. 정보의 획득 정도
3. 협상(주택매매)의 불요 불급성
4. 외부의 환경변화(정부의 부동산 정책변화 등)에 대한 대응능력과 대처시간
Ⅴ. 결 론
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