(2019년 국제학술대회) ウェルネスツーリズムの可能性と限界 :白馬五竜の事例を中心に

Possibilities and limitations of wellness Tourism Centered on the case of Hakuba Goryu

The purpose of this study is to examine the possibilities and limitations of wellness tourism by utilizing the various facilities in Hakuba Goryu currently. Firstly, this study explains the definition of wellness tourism, and then introduces the current case for wellness tourism trend. After that, compares common points with them, and analyzes the possibility and limitation of Hakuba Goryu as wellness tourism. Hakuba Goryu is located in northern Alps in Japan, it has a rich natural resources and hot spring facility. Hakuba Goryu has a plenty of local fresh ingredients that are produced in the area. These are all the necessary elements for wellness tourism. That’s why Hakuba Goryu is a potential possibility for wellness tourism. However, the current operation system does not work organically with one concept. Hakuba Goryu will be the center for wellness tourism by establishing the good wellness programs such as healing and wellbeing. Furthermore, by combining nature resources, hot springs and good food from local fresh ingredients in an organic proper method, it will be able to perform more advanced wellness tourism.