A Study on the Strategic Implications from Successful Sharing Economy Companies as a Distribution Platform in Korea

The concept of sharing economy(shared economy) is being interested in Korea especially. Many related companies are interested in its concept, situation, successful cases and methods suitable for real world. At that point, it is necessary to look for or investigate them in detail. Similarly, in Korea, too. Therefore, the purposes of this study are as follows. First, to review and define the concept of sharing economy from both previous literature studies and successful companies including their leaders. Second, to analyze market status in detail and find out what is the problem to make better or what is good point fit for situation. Third, to make research and provide their strategic implications for related companies