학술대회자료
A Study on the Use of Tourism Application
- 한국유통과학회
- 한국유통과학회 학술대회 논문집
- 2015년 동계 국제학술대회
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2015.1291 - 94 (4 pages)
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The purpose of this study is to find out the definition and category of mobile tourism application through research of preceding study and to fomulate the research model and hypothesis that how tourism application attributes (convenience, interaction, accessibility, local basis, security) affect constant intention to use of mobile tourism application.
1. Introduction
2. Theoretical Framework
3. Research model and Hypothesis formulation
4. Analysis of Actual Proof and Hypothesis Verification
5. Conclusion
References
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