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학술저널
A Study on the Effects of Brand Experiences on Customer Perceived Value and Brand Support in Theme Park Industry
- Zhen-Feng Cheng Gyu-Bae Kim
- 한국유통과학회
- 한국유통과학회 학술대회 논문집
- 제6회 국제학술회의(IFBE 2019)
- 2019.01
- 203 - 208 (6 pages)