Relationship Between Participant s Selection Attributes, Satisfaction, and Continued Participation according to SAFETY Awareness of Water Leisure Sports

Purpose: The study examines the impact of Safety Awareness on the Selection Attributes, Satisfaction, and continuation of participants participation, which not only affects the management of Water Leisure Sports facilities but also affects the image of sports events due to safety accidents. In addition, the purpose is to pro-vide basic data necessary for promoting Safety Awareness and developing education services and establishing specific strategies to revitalize the water leisure industry in the Water Leisure Sports industry with high growth functionality. Method: In this study, 250 users of the Daegu-Gyeongbuk area water leisure center were the subjects of the study, and a questionnaire was conducted using the convenience sampling method. By adopting the self-evaluation writing method, the survey respondents were asked to see the questionnaire and mark it in the cor-responding section.A valid sample is a questionnaire of 223 people using data from 250 final responders who are unresponsive or missing part of the survey. For data processing, after collecting the distributed question-naire, data that are judged to be inadequate or unreliable in response are excluded from the research subject. After inputting the data that can be analyzed individually into the computer, statistical verification was per-formed with the statistical package programs SPSS Program 25.0 and AMOS 18.0 according to the purpose of data analysis. The structural equation modeling was used as an empirical statistical method. Results: In this study, there was a statistically significant correlation between most of the variables, and since the values of all correlation coefficients did not exceed .8, there was no multicollinearity problem. Model goodness-of-fit verification has shown to satisfy all the goodness-of-fit indices. As a result of hypothesis verification, first, it was found that safety Safety Awareness has an effect on the Selection Attributes(β=.098, t=1.532, p<.001).Second, Safety Awareness was found to have an effect on Satisfaction(β=.117, t=2.724, p<.001). Third, Safety Awareness was found to have an effect on Continued Participation(β=.136, t=3.457, p<.001). Therefore, the following activities must be undertaken such as safe driving of Water Leisure Sports users, securing of systematically trained experts, thorough safety education before activities, expansion and financial investment of safety facilities and safety equipment, qualification training of water sports safety management personnel, and supplementation of legal systems, etc. After that, it can raises participants sense of safety and makes them feel satisfied.Finally, it will help expand the base of Water Leisure Sports and revive related industries. Conclusion: Safety Awareness was found to have a positive effect on the Selection Attributes, Satisfaction, and Continued Participation. Therefore, development and implementation of educational programs for accident prevention at Water Leisure Sports facilities or workplaces, pretraining for quick action in the event of an accident, and compensation for follow-up measures and safety education are required. In addition, related agencies need to make constant efforts to protect valuable lives and popularize Water Leisure Sports by developing safety management tasks for users through strengthening the crackdown on violations of the law and revise the regulation due to active efforts and securing many experts.