试析中蒙文化贸易现状及影响因素

Analysis of Sino Mongolian cultural trade status and influence factor

Cultural service trade mainly represents trading activities of cultural products and cultural service related to intellectual property. Currently, the cultural trade between China and Mongolia mainly covers cultural product trade, which includes book trade and movie & TV trade, service trade of culture and education, service trade of Mongolian medicine and cultural tourism trade. Under of the background of “One Belt, One Road” strategy and China-RussiaMongolia economic corridor construction, there exists great potential of cultural trade between China and Mongolia. In the meanwhile, there are also some constraints, therefore the following actions should be applied during the process of accelerating cultural trade between two countries: 1. Increase of governmental supporting. 2. Further improvement of the related regulations. 3. Expand the brand influence of cultural products. 4. Boost the progress of digitalization and interconnection of cultural trade. 5. Increase investment to cultural industry of Mongolia.