근대 문화유산 가치에 대한 지각이 문화도시 이미지에 미치는 영향

The Influence of the Modern Cultural Heritage Value on the Cultural Urban Image

This study aims to reveal the influence of the modern cultural heritage values on the cultural urban image. A method of research was the empirical study, a survey of 296 visitors, consists of descriptive statistic analysis, exploratory factorial analysis, reliability analysis, and multiple regression analysis using SPSS 23.0 for windows. This research was planned to study on whether the value of the modern cultural heritage value factors can be sorted to 5 factors such as the economical value, historical value, symbolic value, arctic value, social value. and to discover the modern cultural heritage effects on the cultural urban image. The results shows the economical value, historical value, symbolic value, arctic value, social value are positively related to the cultural urban image. City administration has to keep and develop the modern heritages for citizen and regional community. This research has the results that as people conceived the value of the modern heritages people will consider the urban image cultural and friendly.