배드민턴 동호인들의 참여동기가 여가만족, 참여지속의도 및 행복감에 미치는 영향

The Effect of Participation Motivation of Badminton Club members on Leisure Satisfaction, Continuance Intentions and Happiness

This study aims to investigate and verify the effect of participation motivation of badminton club members on leisure satisfaction, continuance intentions and happiness. this study conducted a survey targeting total 303 members of a badminton club and of the collected questionnaires, 301 sheets excepting 2 that answers are considered unreliable, untrustworthy or omitted were used as data. And SPSS 25.0 & AMOS 18.0 was used for data analysis. As for analysis methods, frequency analysis, confirmatory factor analysis, reliability analysis, simple regression analysis and multiple regression analysis were used for producing conclusions. First, participation motivation of badminton club members affects their leisure satisfaction. Second, participation motivation of badminton club members turned out to have an influence on their continuance intentions. Third, leisure satisfaction of badminton club members have an effect on continuance intentions, and lastly, participation motivation of badminton club members has a significant impact on their happiness.