
연구개발 집약도가 높은 쇠퇴기 기업들의 원가행태
Cost Behavior of Decline-Stage firms with High R&D Intensity
- 오상훈(Sang-Hoon Oh) 이성욱(Sung-Wook Yi)
- 강원대학교 경영경제연구소
- 아태비즈니스연구
- 제12권 제3호
- 등재여부 : KCI등재
- 2021.09
- 397 - 415 (19 pages)
Purpose - The purpose of this study is to analyze the cost behavior of firms, taking into account both high R&D intensity and situations in which R&D activities are likely to be performed efficiently. Design/methodology/approach - During the sample period from 2002 to 2019, regression analysis is conducted on the manufacturing firms with December fiscal year listed on KOSDAQ. The degree of R&D expenditure was measured by R&D intensity. The efficient R&D situation is measured as the decline stage firms in the KOSDAQ market, which are relatively smaller than the KOSPI market. Findings Firms in the decline phase and high R&D intensity showed the cost stickiness. Because these firms anticipate an optimistic future, they do little to cut current costs even if their current sales decrease. Research implications or Originality - Firstly, it is confirmed that both the extent of R&D expenditure and the situation in which R&D will be effectively performed are important in the study of cost behavior. Secondly, we present a new perspective on strategy research that favors the use of cost advantage strategy related to cost anti-stickiness for the decline firms.
Ⅰ. 서론
Ⅱ. 이론적 배경 및 선행연구
Ⅲ. 연구방법론
Ⅳ. 실증분석 결과
Ⅴ. 결론
References