Marriage between Strategic Alliances, Collaboration and Innovation: A Hedonistic View from Biotechnology Industry

This research is a replicative study involving Strategic Alliances, Innovation, collaboration and Biotechnology from a firm level setting with application of evaluation tools like Balanced Scorecard. A conceptual model is referred to in here from relevant academic literatures involving Trust, Alliance Governance (Leadership) Strategic Intent (direction), Organization culture, Knowledge sharing and Internal Business process which enhances alliance satisfaction and increases performance. This performance can be measured by metrics like scorecard and an attempt has been made to do that. This study aims to provide a theoretical background for a broader research theme in the elements proposed in the conceptual model and paves the way for further examination by application of various qualitative and quantitative measurements.