Three Core Competences and Product Architecture Strategy: Case Studies of Indian Markets

The aim of this article is to discuss the emerging challenges of global supply chains and their need for understanding the upstream and downstream collaborative Global network for global markets in the context of Emerging economies. This article explores the following research questions: (1) What particular success factors from the perspectives of core competences and product architecture. (2) In the context of Emerging economies, how are these business practices implemented? This article presents new linkage competence models that include three types of competencies plus the concept of product architecture. From these theoretical lenses, we analyze cases of Japanese global firms in India. Increasingly, Japanese firms sustain their global advantage by utilizing manufacturing capacities and market strategies in India. This paper deals with the strategic practices of Japanese manufacturers—particularly Toyota, Honda, and Denso. These firms not only use India as their production ba