Cultural tourism today is among the fastest growing segments of the world’s leading industry - tourism. National and international travellers nowadays are more and more looking for fulfilling travel destinations that provide authentic historical, cultural, and natural experiences of an area, region or a country. History is one of Macedonia s leading assets, and we are not wrong when we say that not many countries can match Macedonia s rich and diverse legacy or history. And yet, we tend to take our history for granted, even though our cultural heritage represents a vast potential for Republic of Macedonia. Sadly they are not sufficiently promoted and currently they are not adequately used for the purpose of tourism development. The aim of this paper is, through analysis of qualitative and quantitative indicators of tourism development in the Republic of Macedonia, to emphasize the deficiencies of the tourist offer and identify factors that encourage or limit the development of cultural tourism, to define potential destinations and suggest appropriate measures in order to promote it.
Introduction
Literature Review
Methodology
Results and Discusions
Macedonia as a Tourist Destination
Evaluation of the Current Situation of Cultural Tourism in the Republic of Macedonia
Opportunities for Development of Cultural Tourism
Guidelines for Future Development of Cultural Tourism
Conclusion
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