특수머리에 대한 인식연구와 대표적인 스타일에 따른 이미지 지각

A Study on Recognition of Special Hair and Image Perception according to Typical Style

There have been not many studies on the perception of special hairstyles and their images. Under such circumstances, this study attempted to suggest selection criteria and provide basic data about special hairstyles to express particular personality or images. For this, a self-administered questionnaire survey on the perception of special hairstyles and images by their type was performed against the public with the special hairstyle stimuli categorized into 3 different typical styles. Among a total of 350 questionnaires distributed, 329 copies were used for final analysis. The collected data were analyzed by frequency analysis and descriptive statistics, using SPSS 22.0, and the results found the followings: The above results confirm that special hairstyles are a good means to create a ‘unique’ image. The most popular special hairstyle was ‘dreads’. Therefore, there should be further studies on how to express diverse personalities through special hairstyles instead of focusing on a particular image. In this sense, it is anticipated that an special hairstyle would evolve into a good means of personality expression.