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KCI우수등재 학술저널

호텔 식음료업장의 하우스와인운영 연구

House Wine Management of Food & Beverage (F&B) Outlets at Super Deluxe Hotels in Seoul

By surveying restaurant employees at super deluxe hotels in Seoul, this study has investigated the current status of house wine management and the relationship between characteristics of house wine management (including beverage revenue level, total number of wines and house wines, percentage of people who select house wines over others and the reasons why house wines are selected, the replacement period of house wines, the origin of house wines and the reasons of choosing the specific origins) and respondents’ demographic ones. The analysis revealed that statistically significant differences were partly shown in the relationship. The implications of the results and suggestions of future research topics are discussed in this study.

I. 서론

II. 이론적 배경

III. 연구방법

IV. 분석결과 및 논의

V. 결론

참고문헌

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