글로벌 네트워크 중앙성이 호텔 경영성과에 미치는 영향에 대한 연구

Centralities of Global Networks and Managing Performance of Hotel: A Social Network Analysis of Luxurious Hotel in Korea

This study is involved with analyzing the centralities of the strategic networks and the performance of the high quality hotels in Korea. The hypotheses were examined to identify the impact of the degree centrality, closeness centrality, and betweenness centrality on the performance of the hotels. Through the social network analysis and the statistical analysis, this paper located that the degree centrality in the networks with fifty two hospitality companies contributed to improve the REVPAR, which was the performance index of those luxurious hotels.

I. 서론

II. 네트워크 관점에 관한 선행연구 고찰

III. 네트워크 중앙성 관점의 연구

IV. 연구 방법

V. 결론 및 시사점

참고문헌

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