The study explored cycle tourists' experiences using the grounded theory. A cycle tourist group, which were composed of 9 people, was accompanied by the researchers and investigated in terms of their experiences of cycle travel motivation, process and outcomes on May, 2009. Results of the in depth interview showed 44 concepts, 22 low rank categories, and 7 high rank categories. The seven high rank categories constitutes 'motivation of cycle tourism', 'escape from the daily life', 'hardship and fear', 'insufficiency of cycle tourism infrastructure', 'understanding each other and acquiring information & knowledge', 'endurance and overcome' and 'growth and development'. Some practical implications for facilitating cycle tourism were also suggested.
I. 序論
II. 理論的 背景
III. 硏究 方法
IV. 分析 結果
V. 結論
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