The study was to determine the development conditions of cruise tourism ports in Gangwon-do, particularly Sokcho Port and Donghae Port. Domestic and overseas cruise tourists's preferences toward the ports were also examined. Data were collected from 200 domestic and 300 international tourists at the two ports. Results of this study showed that in order to improve the users’ satisfaction, the local government and port administration need to expand the infrastructure and develop tourism programs. Results also suggested that the passenger terminal facilities and services need to be improved, procedures for vessel entry into the port need to be simplified, and that shopping facilities must be developed. Finally, this study proposed, in the long term, Sokcho Port and Donghae Port should be positioned as coastal ports of call and then, these ports need to be strategically cultivated as home ports or base ports for the Donghae-rim cruises.
I. 서론
II. 문헌 고찰
III. 방법론
IV. 분석 결과
V. 결론
참고문헌
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