관광레저도시의 관광콘텐츠 탐색에 관한 연구

Exploring Tourism Contents for Tourism Leisure Cities(TLCs)

The study was to explore tourism contents for Tourism Leisure Cities (Muju, Taean, southwestern coast) in Korea It suggested “Tourism Contents Proposition”, which classifies tourism contents in terms of three aspects: cultural contents, facilities contents, activity contents. Data were collected from 270 members of travel clubs who participated in tourism leisure cities experience events in 2008. Results suggested different contents for each Tourism Leisure Cities. For example, results showed that in terms of cultural contents, southwestern coast need to develop 'local cultural origin contents', while Taean and Muju need to develop 'night experience contents', 'korean wave experience contents' respectively. Results from this study could provide practical implications for the successful operation of tourism leisure cities.