시뮬라크럼의 진정성 경험과 만족간의 관계분석

An Analysis of the Relationship between Authenticity Experience and Satisfaction in Simulacrum: A Case of the Bucheon Fantastic Studio Visitors

Authenticity has been one of the highly controversial issues which generates the various interpretations and discussions in the field of tourism studies. This study attempted to extend the interpretations dimension of authenticity into the framework of simulacrum - artificially-built places or fake - and demonstrate the coexistence of authenticity views of three broad ideologies: objectivism, constructivism, and existentialism. Data were collected from 349 people a the Bucheon Fantastic Studio on September 2009. Results of factor analyses identified the authentic/inauthentic(general) dimensions of visitors motivations. Results also showed that there were some significant the relationships between authenticity attributes and the overall satisfaction. Results from this study suggest that an authentic experience could be translated into the attributes of constructive, cultural, familiar, unique, interesting, and historical. Limitation and future research directions were also discussed.