제주지역 쌔너투어리즘의 관광동기특성과 만족에 미치는 영향

Tourist Motivation Characteristics of Thanatourism: Focused on Visitors to Jeju April 3rd Peace Park

Tourism resources related to violent death of people have potential to attract special interest tourists. This study aimed to examine tourist motivation to visit thanatourism site and its impact on tourist satisfaction. Based on the related literatures, five dimensions(i.e., death experience, novelty, specificity, historicity and remembrance) of thanatourism motivation were derived. Data were collected from 291 visitors to Jeju Peace Park on May 2009. Results of a factor analysis showed that the five dimensions of thanatourism motivation were valid and reliable. Results also indicated that among 5 motivations, death experience and specificity had statistically significant influence on visitor satisfaction. Results of this study suggest that visitors motivations of thanatourism sites might be different from those of other tourist sites. Limitations of the study were also discussed.