장애유형별 관광지 및 관광정보 관련 속성에 대한 만족 차이와 각 속성에 대한 만족이 전반적 만족에 미치는 영향 차이

Differences in Satisfaction with the Attributes Related to Tourism Destination and Travel Information and the influences of the Satisfaction with the Attributes on Overall Satisfaction Among Disability Types: An Application of Matzler and Sauerwein's Three Factor Satisfaction Model

Based on Matzler and Sauerwein's(2002) three factor model of satisfaction, this study investigated differences in the satisfaction with tourism destination and information attributes among different types of disability. It also explored the influences of satisfaction with the tourism destination and information attributes on the overall tourism satisfaction. On-site survey with a structured questionnaire was implemented with a convenient sample of 308 people with from September to December 2009. Result of an analysis of variance revealed that the satisfaction with both attributes were significantly different among four different types of disability. Also, differences were found in the influences of the satisfaction with the attributes on the overall tourism satisfaction. Theoretical and practical implications of the results were discussed with the suggestions of future research.