학술저널
Reviewing articles appeared at Journal of Tourism Sciences during 1982-2003 periods, this paper discusses several issues related to destination image under the three major categories: 1) nature and measurement of image, 2) image formation process, and 3) the relationship between image and other behavioral variables. Author investigates research areas, attributes and measurement of 31 destination image-related articles, comparing them with other international studies. Based on the research findings, conceptual and methodological suggestions were proposed.
ABSTRACT
Ⅰ. 서론
Ⅱ. 관광 이미지연구의 동향
Ⅲ. 관광이미지 연구의 주요 쟁점 및 제언
Ⅳ. 결론
참고문헌
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