축제에 관한 국내학술지 연구동향 분석 연구

A Study on the Content Analysis of Research Trend About Festival in Korea Major Journal

This study focused on the studies on festivals among the studies published over the past 5 years from 2010 till 2014 in two widely cited domestic journals specializing in tourism, 'The Journal of Tourism Science' and 'The Journal of Tourism Management Research', and analyzed 44 papers in total which had the term 'festival' in their titles and sub-titles. The analysis showed that, first, 24 festival-related articles had been published in 'The Journal of Tourism Science' and 20 articles in 'The Journal of Tourism Management Research' over the past 5 years, and the number of festival-related articles showed similar increasing and decreasing trends over the years. Second, the analysis of the studies published in both journals in terms of their methodologies showed that the portion of quantitative approaches was overwhelmingly larger than qualitative ones, and for analysis method, they used regression analysis the most followed by structure equation modeling analysis. Third, the analysis result in terms of study subject, the biggest number was for the studies on the tourists over the past five years, followed by local residents and festival experts. Based on these study results, this study provides implications and directions for future research.