메가이벤트에 대한 지역주민의 관광영향인식 변화에 대한 연구

Variations of Residents' Perceptions on the Mega Event

This study attempted to analyze the status report on the positive and negative recognitions of the local residents on the mega event by observing the mega event destination from the regional perspective than the theoretical aspect on the mega event destination. Through this the changes over time on the mega event influence recognition and the necessity and the solutions for the tourism policies are examined. The questionnaires were carried out in 2011 when “Daegu” were held World Championships and also 2 years later in 2013 to suggest the differentiated policies by stages from understanding the influence recognition of the regional residents in each developmental stage as the mega event destination. In addition, the residents in the mega event destination and the other residents were classified to confirm the differences in the regions and years at the same time. Compared to 2011, the positive recognitions in the heritage areas and other areas both became lower in 2013 and the negative recognitions increased. Especially, the residents in the mega event destination showed a relatively higher negative recognition, which showed that the regional residents after the mega event more negative perspectives over time. Through this, the necessity of newly establishing the tourism utilization strategies of the mega event that induce residents' negative percetption.