AHP를 활용한 민간 및 공공분야 관광실무자들이 요구하는 관광인적자원 핵심역량 분석

Core competencies expected by tourism practitioners in the private and public sector using AHP: The case of Gyeongju

Competency is an emerging research subject in both industry and academia. This study examines core competencies required in the field of tourism and compares competency expectations between private and public sectors. The competency model adopted here is from the model previously developed at a university, comprising five categories with three items in each category. The data were collected from tourism practitioners and analyzed using AHP which revealed the relative importance of competencies. The difference of importance in core competencies between private and public sectors was tested through Spearman test. The result shows that collaboration and communication was the most important competency. The two groups of respondents perceived core competencies required for the tourism graduates differently: for instance, social service factor was ranked top in the private sector, whereas it was ranked last in the public sector. Implications of the findings and future research are discussed.