학술저널
AN EXPERIMENTAL INVESTIGATION OF COGNITIVE RESPONSE TO ADVERTISING: A PHYSIOLOGICAL PERSPECTIVE FOR TOURISM DESTINATION MARKETING
AN EXPERIMENTAL INVESTIGATION OF COGNITIVE RESPONSE TO ADVERTISING: A PHYSIOLOGICAL PERSPECTIVE FOR TOURISM DESTINATION MARKETING
- 한국관광학회
- International Journal of Tourism Science
- Vol.11 No.2
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2011.08101 - 129 (29 pages)
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INTRODUCTION
LITERATURE REVIEWS
METHOD
RESULTS
CONCLUSION
REFERENCES
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