미용교육 후 진로결정이 현업적용도와 직업만족도에 미치는 영향

Career Decisions After Beauty Education Impact on Occupational Use and Job Satisfaction: Focusing on Franchise Academy Education

Recently, beauty companies in the Republic of Korea have attempted to expose their brand to consumers in competitive market where diverse brands already exist and differentiate it from other brands. In this sense, franchise chains have made a lot of efforts for continued growth by transferring their business knowhow and brand image. In fact, one of such efforts is on-the-job training (OJT). This study attempted to investigate the influence of career decision on transfer of training and job satisfaction after training at beauty-related franchise chain academies with a goal of increasing their sales by raising pay and satisfaction with skills. For this, a self-administered offline questionnaire survey was performed against those who had training at franchise chain academies in Seoul and Gyeonggi-do. Among a total of 305 questionnaires distributed, 300 copies were used for final analysis. The collected data were analyzed, using SPSS 22.0, and the results found the followings: This study examined the influence of career decision on transfer of training and job satisfaction after training at beauty-related franchise chain academies. The above results confirm that such training can be helpful in increasing sales at work. It is anticipated that they would be available as basic data and helpful in the growth of hairstyling training and education.